DISCOVER UNPARALLELED INSIGHTS INTO 2025’s EVENTS

The events landscape is evolving fast. Are you keeping up?

Well, we've done the research, so you can act on it.

From AI-driven personalisation to the rise of biometrics and the growing demand for meaningful connections, 2025 is set to redefine how events create value. With exclusive insights into APAC and European market trends, this whitepaper provides the knowledge senior decision-makers need to make informed, high-impact choices on event investment and success measurement.

Inside this whitepaper, you’ll discover:

• Maximising Event ROI - How to measure and optimise value creation.
• Regional Trends & Opportunities - Understand the distinct market dynamics between APAC and Europe.
• Engagement Strategies - How AI and personalisation are transforming audience experiences.
• The Future of In-Person & Hybrid Events - Why human connection remains at the heart of event success.
• Sustainability & Innovation - The latest advancements shaping the future of gatherings.

This year, we proudly celebrate 50 years of Live Group - a milestone that marks half a century of innovation and dedication to event excellence.